SuperPizzaLocal
Superlocal’s dedicated takeaway pizza counter, serving artisanal, stone-baked sourdough pizzas made with local ingredients.
Hospitality
Branding / Illustration / Print
The visual identity for SuperPizzaLocal builds on the core Superlocal branding, with the ‘A’ in the logo swapped for a stamped pizza slice. A full stamped pizza features across other applications, such as the pizza boxes.
The bright, playful colour palette is designed to appeal to a younger audience looking for a quick, casual takeaway; without compromising on quality or local ingredients.
We concluded the project with a comprehensive set of brand guidelines, designed to support both internal teams and external partners in implementing and rolling out the identity consistently.
Credits
Dennis
Creative Direction: Josh Nathanson
Design & Animations: Marina Coll
Design: Ainara Martí
PM: Osvaldo Miranda
Photography: Martí Pujol
Interior Design: Studio Antonius
Social Media: Sra. Nilsson
Client: Pantea Group
Everything
SuperlocalA celebration of everything close to home
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